Media Relations in National Press That Build Long-Term Trust

Media Relations in the National Press That Build Trust By Evolve PR and Marketing Good timing can land you a headline, but it won’t earn you a journalist’s trust. Media relations in the national press go deeper than one great pitch. They’re about being the person reporters know they can count on when they’re on […]
Leveraging Current Events in PR the Right Way

Leveraging Current Events in PR the Right Way By Kaylin Dunnett, Senior Account Manager at Evolve PR and Marketing Leveraging current events in PR is a powerful strategy. News constantly flows through public consciousness, inspiring ideas, conversations, and actions. PR professionals should regularly use it when pitching, and business owners or managers can use it […]