How PR Differs From Advertising — And Why That Matters to Your Business
By Savannah Kirmis, Senior Account Executive at Evolve PR and Marketing – If you’re investing in growing your business, you’ve likely thought about how to get more visibility: more eyes on your product, your service, your mission. Maybe you’ve considered advertising, or you’re mulling over whether or not to hire a public relations partner. But what’s […]
Entertainment PR vs. Corporate PR: What Business Owners Can Learn from the Music Industry
By Kelly Walsh, Senior Account Executive at Evolve PR and Marketing – PR is constantly changing and evolving. The music industry has been paving the way for PR trends since its inception. After 15 years in entertainment PR, I’ve seen firsthand how musicians and their teams build their brand, develop lifelong fans, and turn small moments into […]
